Harlequin in top ranks of Charity CRM Survey 2016
Harlequin is in the top ranks of the Charity CRM Survey for the fifth year.
For the fifth time, Harlequin has scored highly across the board in the Charity CRM Software Survey.
Featuring in the May 2016 edition of Fundraising magazine, the survey examined themes including software integration, length of ownership, functionality, data management and regulatory compliance. This year, a question also addressed how the Fundraising Preference Service may affect charity CRM programmes.
In the survey, Harlequin customers made up 10% of the participants from medium sized charities with an income between £1 to £10 million.
In the 2016 results Harlequin scored joint second highest in response to ‘How do you rate your CRM software supplier overall?’ Specific areas where Harlequin ranked highly included functionality, commitment to the sector, security, technical support, ease of use, integration with other systems and accessibility.
Tom Ellis, Managing Director of Harlequin comments: “It is evident that most charities prefer to work with specialist charity CRM systems – especially in the mid-tier. Understanding the ever-evolving needs of the charity sector and of fundraisers is central to the development of Harlequin CRM. Coupling this with our commitment to excellent customer service, good value for money and high quality software is what, I believe, makes us continue to stand out.
“Harlequin is a family business – celebrating 30 years of service to the sector in 2016 – so we very much live charity CRM. Ranking highly once again is a real testament to the entire team’s hard work here at Harlequin.”